Apple Inc. CEO Tim Cook said he "feels good" about his company's sales in China, especially in the long term. While Apple's sales in the country fell by 8% on a yearly basis in the first quarter, they were higher than expected.
Cook also defended Apple's Q1 revenue, stating that it is only down compared to a year ago because of the $5 billion in last year's post-pandemic iPhone 14 sales. He added that Apple is "only scratching the surface" in virtual reality products following the release of the Vision Pro headset. He also told CNBC Apple will have "big plans to announce" regarding artificial intelligence at its event next week and the developer conference in June.